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Salesforce Partners with UCSF in Pioneering Cancer Study #DF15

Renowned surgeon and breast cancer oncology expert Laura J. Esserman is known for singing her fearful patients to sleep as they drift off under general anesthesia.

But it was her description of how Salesforce software is helping revolutionize breast cancer research that had them dancing in the aisles at Dreamforce yesterday.

Speaking to an overflow crowd via the big screens more typically used by rock stars, Esserman, director of the Carol Franc Buck Breast Care Center at UCSF, took to the stage with Salesforce CEO Marc Benioff to discuss the launch of the WISDOM study.

It’s a rigorous five-year investigation protocol that will use Salesforce to help analyze whether a personalized approach to breast cancer screening could be safer and more effective than annual mammograms.

CMS Wire

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